Branding and CES Experience Design for DeepSleep

Akker helped us build a sharp brand identity, website design and a standout CES Las Vegas experience. Fast, opinionated, and hands-on — exactly the kind of partner you want in the early days.
Marc Feitsma - CEO Deepsleep Technologies

Experience Design for CES Las Vegas

For DeepSleep’s debut at CES Las Vegas, we moved away from the typical "fluorescent tech" booth. We designed an immersive sanctuary on the trade show floor that allowed attendees to physically feel the impact of deep sleep amidst the chaos of the convention. We worked together with Studio Analoog to create the animation.

  • Creative Direction

  • Booth Concept Design

Branding & Visual Identity

We crafted a visual language that leans into the "quiet tech" aesthetic—minimalist, soothing, and deeply professional. The identity focuses on the transition from the frantic energy of the day to the restoration of the night.

  • Logo Design

  • Branding & Identity

  • Typography

  • Brand Guidelines

Website & Marketing Assets

We helped Deepsleep during different stages of their growth. Small marketing assets and brochures first, then a landing page and a eventually a full fledged website with news. The process felt very organic and we were able to help Deepsleep every step of the way.

  • Brochures

  • Technology Visualizations

  • Landing Pages

  • Website Design & Development